SEO News

18 August 2017
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SEO News
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Google making renewed effort to help news publishers drive more subscriptions

Google has always been treated by the news industry as a kind of frenemy. Many news organizations have a tortured history with Google, including some who’ve successfully lobbied against Google in Europe. Yet for roughly a decade Google has been trying to help publishers make more money while continuing to try and serve users and […]


18 August 2017
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SEO News
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Google chrome warnings, Facebook marketplace & SEO data

Barry Schwartz Barry Schwartz is Search Engine Land’s News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry can be followed on social media at @rustybrick, +BarrySchwartz and Facebook. For more background information on Barry, see his full bio and […]


18 August 2017
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SEO News
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Facebook expands Marketplace categories and content in new push for growth

Facebook launched its classifieds site Marketplace in October of last year. Now the company is rolling it out to more countries and adding new categories and content from (local) business owners. Considered by some as a “Craigslist clone” or potentially a “Craigslist killer,” the social site originally positioned Marketplace as a peer-to-peer selling platform, responding to the […]


18 August 2017
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SEO News
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Google emails warnings to webmasters that Chrome will mark http pages with forms as ‘not secure’

Last night, Google sent email notifications via Google Search Console to site owners that have forms on web pages over HTTP. These pages will be marked as not secure in Chrome 62 starting in October 2017. This is not a new notification. Google warned us of this a few months ago. Google said, “Beginning in […]


18 August 2017
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SEO News
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What teen fiction can teach you about writing ad copy

What exactly do novels for angsty tweens and teens have to do with AdWords? For one thing, young adult novels understand the behavioral patterns, struggles and idiosyncrasies of their audience. So do good search engine marketers (SEMs). That isn’t the only thing young adult (YA) fiction and pay-per-click ads have in common, though. When it comes […]

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